Mobile Apps Blog

Tag: LTV

Developers

What is a Good Retention Rate and Why Does it Matter?

by AppLovin on Jun 29, 2021

Developers

What is LTV?

by AppLovin on Jan 8, 2021

Events

PG Connects #4: How Wordscapes Improved LTV by 40 Percent and Hybrid Monetization Trends

by AppLovin on Nov 26, 2020

cohort analysis

Product News

Bringing Your Data Analysis Together with Cohort Reporting in MAX

by AppLovin on Mar 12, 2020

AppLovin-how-to-measure-ua-cost

Advertisers

What causes user acquisition costs to fluctuate?

by Katie Jansen on Sep 12, 2017

mobile performance ltv

Developers

Why ignoring your app’s performance issues hurts LTV

by Pete Schlaefer on Aug 15, 2017

Developers

How to work with an ad network

by Kyler Murlas on Feb 25, 2017

Developers

Game devs: 5 things to always remember about LTV

by Mark Rosner on Jan 13, 2017

Developers

6 things you need to measure to get your LTV calculation right

by Jimmy Schmidt on Dec 7, 2016

Developers

Indie devs: 3 tips for calculating LTV

by Pete Schlaefer on Oct 28, 2016

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